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Saturday, November 20, 2010

MOBILE OS MARKET

Gartner Says Android to Become No. 2 Worldwide Mobile Operating System in 2010 and Challenge Symbian for No. 1 Position by 2014
STAMFORD, Conn., September 10, 2010 —     The worldwide mobile operating system (OS) market will be dominated by Symbian and Android, as the two OSs will account for 59.8 percent of mobile OS sales by 2014, according to Gartner, Inc.
Symbian will remain at the top of Gartner's worldwide OS ranking due to Nokia's volume and the push into more mass market price points. However, by the end of the forecast period, the No. 1 spot will be contested with Android, which will be at a very similar share level.

Communication service providers' (CSPs') marketing and vendor support for Android-based smartphones will drive the platform to become the second-largest platform, following Symbian, by year-end 2010 (see Table 1). This is almost two years earlier than Gartner predicted a year ago.

"The worldwide mobile OS market is dominated by four players: Symbian, Android, Research In Motion and iOS," said Roberta Cozza, principal research analyst at Gartner. "Launches of updated operating systems — such as Apple iOS 4, BlackBerry OS 6, Symbian 3 and Symbian 4, and Windows Phone 7 — will help maintain strong growth in smartphones in 2H10 and 2011 and spur innovation. However, we believe that market share in the OS space will consolidate around a few key OS providers that have the most support from CSPs and developers and strong brand awareness with consumer and enterprise customers."




Forecast: Mobile Communications Device Open OS Sales to End Users by OS (Thousands of Units)

 OS
2009
2010
2011
2014
Symbian
80,876.3
107,662.4
141,278.6
264,351.8
Market Share (%)
46.9
40.1
34.2
30.2
Android
6,798.4
47,462.1
91,937.7
259,306.4
Market Share (%)
3.9
17.7
22.2
29.6
Research In Motion
34,346.8
46,922.9
62,198.2
102,579.5
Market Share (%)
19.9
17.5
15.0
11.7
iOS
24,889.8
41,461.8
70,740.0
130,393.0
Market Share (%)
14.4
15.4
17.1
14.9
Windows Phone
15,031.1
12,686.5
21,308.8
34,490.2
Market Share (%)
8.7
4.7
5.2
3.9
Other Operating Systems
10,431.9
12,588.1
26,017.3
84,452.9
Market Share (%)
6.1
4.7
6.3
9.6
Total Market
172,374.3
268,783.7
413,480.5
875,573.8

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